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Free Online Resources for Your Capital Campaign

Free Online Resources for Your Capital Campaign

Before you pick up the phone to talk with a capital campaign specialist, it pays to do some research first.

Most of those “in the know” will recommend that your church use the services of a consultant from the beginning in order to get your capital campaign up, running, and successfully completed.

But as anyone who has ever hired a consultant knows, it always pays to do some research on your own before you go out and hire an expert.

And there are numerous online resources available to help bring you up to speed on what a lot of those experts are saying about what's going on in the world of church capital campaigns, which in turn is going to help you make better decisions about who you are going to hire to guide your church through the process.

1.)When Your Church Needs to Build Helpful Insights for Each Phase of the Building and Funding Process

Looking for a comprehensive overview of what you're getting into?

For an in-depth description of the steps involved in successful fundraising for capital projects, check out "When Your Church Needs to Build Helpful Insights for Each Phase of the Building and Funding Process," a free booklet, written by Dr. Robert Hallett, founder and president of capital campaign consultant TLC Ministries Inc., at www.tlcministries.com).

The booklet covers the steps a church needs to take in undertaking a capital project in great detail, from needs assessment and visioning through fundraising and project management, along with an extensive checklist designed to help churches keep organized and their projects on track. 

Key takeaways from the booklet include "When the building plans and the funding campaign are well-developed, the people are properly prepared, and the architect, builder and consultant are carefully chosen," notes Hallett, "then the entire process can bring a major spirit of renewal to the church."

2.) Essentials of Fundraising for Churches

Meanwhile, "Essentials of Fundraising for Churches," a booklet from ECCU (Evangelical Christian Credit Union, www.eccu.org) hones in on the process of raising funds within a church congregation. 

Building on the notion that "Fundraising means asking people to partner financially so that a vision and mission can be fulfilled," the booklet includes detailed descriptions of five essential, "must-haves" of fundraising, including establishing vision, presenting a compelling case, and gaining leadership commitment.

ECCU also provides several "Ideas for Out-of-the-Box Fundraising," including "piggy bank" campaigns, where people are invited to put their pocket change each day into inexpensive banks that illustrate the church's vision.   

3.) 4 Costly Mistakes Churches Make Before Starting Their Capital Campaigns And How To Avoid Them

In "4 Costly Mistakes Churches Make Before Starting Their Capital Campaigns And How To Avoid Them," church fundraising specialist Walsh & Associates (www.walshfundraising.com) describes the "four most common, critical and costly mistakes that churches make before starting campaigns.

Walsh's list includes "Lack of Long-range, Broad-Range, Definitive or Detailed Plans"; "Lack of Involvement of Key Constituents in the Planning Process"; "Failure to Use and Choose Fundraising Counsel Promptly and Properly"; and "Failure to Do a Comprehensive Fundraising Feasibility and Planning Study."  For each of these, Walsh also provides some very readable, straight-to-the-point advice on how to avoid them.

So before you actively search for that perfect campaign partner it may pay to go online and educate yourself first.

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