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Crossville’s Virtue Porcelain Tile Collection

Crossville introduces Virtue, a new porcelain tile line that replicates the look and finish of marble. The collection captures the aesthetic qualities of the world's purest marblesCarrara, Calacatta and Statuarioblended in a single shade of subtly veined white interpreted in two authentic finishes: unpolished and satin.

"Virtue makes it possible to enjoy the look of marble in places where the use of the real stone would not be feasible," explains Lindsey Waldrep, vice president of marketing for Crossville Inc. "Actual marble is tender and may stain, wear or chip in certain environments where Virtue's porcelain body will perform beautifully. It's an ideal option for [those] looking for porcelain tile's performance characteristics and marble's classic, elegant appearance."

To create the authentic satin finish for the collection, Crossville's product development team reworked existing technology. The result is a finish that effectively replicates the feel and luster of gently sculpted, timeworn marblea subdued luminosity without high gloss.

"This finish is reminiscent of the smooth texture of a marble statue," Waldrep describes. "We took painstaking measures in the manufacturing process to ensure the luster was accurate."

Waldrep also reports that Virtue's size offerings make the collection highly customizable. Trim options, including chair rail, crown molding, base molding, single bullnose, cove base, inside and outside corners, are also available to add finishing touches to installations.

Virtue is reportedly suited for interior floors, walls, countertops, and exterior walls in houses of worship and commercial applications. The company's satin tile is not recommended for wet areas where standing water may occur.

Manufactured in the U.S., Virtue contains a 4% pre-consumer recycled content and is Green Squared certified through the Tile Council of North America for proven standards of sustainability.

For more information on Virtue, visit www.crossvilleinc.com.

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